AffiliateWP - Lifetime Commissions

AffiliateWP Lifetime Commissions extends the standard AffiliateWP referral model by creating a permanent connection between referred customers and their referring affiliate. Instead of crediting only the initial purchase, this addon ensures that every future purchase from that customer generates a commission for the affiliate who originally referred them.

Permanent Customer Attribution

When a customer arrives through an affiliate link and makes their first purchase, Lifetime Commissions records that relationship permanently. All subsequent orders from that customer — regardless of whether they use an affiliate link again — are attributed to the original referring affiliate.

Commission Configuration

• Lifetime commission rates — set specific rates for lifetime commissions, which can differ from initial referral rates
• Per-affiliate settings — configure lifetime commission status and rates individually for each affiliate
• Product exclusions — exclude specific products from lifetime commission calculations if needed
• Time-based limits — optionally set a duration for lifetime attribution rather than truly permanent assignment

Affiliate Motivation

Lifetime commissions create stronger incentives for affiliates to refer high-value customers who will make repeat purchases. This model is particularly effective for subscription-based businesses, consumable products, and services with natural repeat purchase patterns.

Reporting & Tracking

The addon adds lifetime commission data to AffiliateWP's reporting dashboard. Affiliates can see which customers are linked to them permanently and track lifetime revenue generated from each referred customer over time.